Community profile

Sunrise of Shrewsbury

766 Broad Street, Shrewsbury, NJ

Assisted LivingMemory CareIndependent Living

★ 3.520 reviewsRead reviews

About the community

About Sunrise of Shrewsbury

Located in the beautiful Borough of Shrewsbury and within easy reach of New York City, Sunrise of Shrewsbury provides the very best in personalized care and services—including assisted living and memory care—to seniors in elegant surroundings. Our community is conveniently situated on Route 35 just south of Staten Island, where our residents can enjoy the parks and beaches of northeastern Monmouth County. Residents…

Published floor plans

Studio

Assisted Living · 0 bedroom

Published starting price

$7,630/month

Care fees not included

Checked October 18, 2026
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1 Bedroom

Assisted Living · 1 bedroom

Published starting price

$9,200/month

Care fees not included

Checked October 18, 2026
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2 Bedrooms

Assisted Living · 2 bedroom

Published starting price

$10,500/month

Care fees not included

Checked October 18, 2026
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Semi-Private

Assisted Living

Published starting price

$5,259/month

Care fees not included

Checked October 18, 2026
Schedule a visit →

Studio

Memory Care · 0 bedroom

Published starting price

$7,630/month

Care fees not included

Checked October 18, 2026
Schedule a visit →

1 Bedroom

Memory Care · 1 bedroom

Published starting price

$9,200/month

Care fees not included

Checked October 18, 2026
Schedule a visit →

2 Bedrooms

Memory Care · 2 bedroom

Published starting price

$10,500/month

Care fees not included

Checked October 18, 2026
Schedule a visit →

Semi-Private

Memory Care

Published starting price

$5,065/month

Care fees not included

Checked October 18, 2026
Schedule a visit →

Tracked published prices

Price history by floor plan

Compare floor plans over time. The lowest current option with tracked history is selected first.

Semi-Private$5,065 currently · −$106 since Aug 18, 2026
$5,171$5,065Aug 18, 2026Oct 18, 2026

Based on 2 observed source-published starting-price points. Dates are when we observed each value.

Tracked public-data history

Recent changes

Each timeline item represents one source refresh. Times below show when our system detected a public-data change, not a notification from the community.

  1. October 17, 2026 at 10:52 PM PDT

    8 changes detected in this data refresh

    Individual updates are collapsed to keep the history readable.

    View 8 individual updates

    Published price updated

    1 Bedroom published price changed from $9,430 to $9,200.

    Published source ↗

    Published price updated

    2 Bedrooms published price changed from $10,799 to $10,500.

    Published source ↗

    Published price updated

    Semi-Private published price changed from $5,962 to $5,259.

    Published source ↗

    Published price updated

    Semi-Private published price changed from $5,171 to $5,065.

    Published source ↗

    Published price updated

    Studio published price changed from $8,061 to $7,630.

    Published source ↗

    Published price updated

    Studio published price changed from $6,692 to $7,630.

    Published source ↗

    Published price updated

    1 Bedroom published price changed from $9,248 to $9,200.

    Published source ↗

    Published price updated

    2 Bedrooms published price changed from $8,182 to $10,500.

    Published source ↗

Family and resident feedback

3.5 out of 5 from 20 reviews

Overall rating from Published source. Recent public reviews can help surface themes to ask about on a tour. Ratings belong to the original review source and are not independently verified by us.

★★★★★

Positive

Highly recommend

My sister is very satisfied with the food and likes it very much. I see she's taking part in some of the many activities that Sunrise provides. All the staff is very helpful, knowledgeable and friendly. The room is just the right size and they keep the whole facility spotless.

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
5.0 / 5
Care Services
5.0 / 5
Activities
5.0 / 5
Staff
5.0 / 5
Meals & Dining
5.0 / 5
Pete DSeptember 18, 2026Published source

★★★★★

Positive

Very nice and knowledgeable staff. Sales rep easy to work with and helping. Facilities seems to be a good fit for my sister. Looking forward to working with them to make my sister feel safe and have a caring staff to take care of her.

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
4.0 / 5
Staff
5.0 / 5
Peter DavisJuly 27, 2026Published source

★★★★★

Positive

My husband and I were given a tour by [name removed]. The facility is amazing with numerous amenities. All of the staff seemed happy to be working there. We were very pleased and look forward to having our loved one stay there.

See category ratings
Cleanliness
5.0 / 5
Friendliness
5.0 / 5
Value for Cost
5.0 / 5
Staff
5.0 / 5
Christine PJuly 12, 2026Published source

★★★★★

Critical

Sunrise of Shrewsbury

Better than numbers, I can say that the folks are nice, the care seems good but management systems are woefully inadequate and the place is clearly very understaffed (especially in food service). Having spoken with others I think this is common at many Sunrise facilities and not unique to Shrewsbury.

AnonymousDecember 2, 2025Published source

★★★★★

Positive

Review for Sunrise of Shrewsbury

My mom and dad got a 2 bedroom on the Reminiscence (memory care) floor. He does not have memory issues. So I was very pleased that this was an option for them. Dad now has a full time set of care givers for mom. This gives him the opportunity to do more for himself. He has been able to move from being her caregiver to being her husband. - Reminisce staff are great. This is a calling for them. Not just a job. They are well trained. Get to know the residents and how to best interact with them. - The staff are compa…

MarySeptember 18, 2025Published source

★★★★★

Critical

Would not recommend

They are not equipped to handle patients with slight memory issues that for whatever reason aren't able to press the buttons for assistance. They are short staffed with aides- but claim they are fully staffed. So it can take over 20-30 minutes to get someone to help the client get to the bathroom. They charge extra if the client wants to take their meals in their room after certain number of requests. Honestly for anyone looking into an ALF I would recommend trying a week of respite care if they offer it. Many plac…

See category ratings
Cleanliness
4.0 / 5
Friendliness
3.0 / 5
Value for Cost
2.0 / 5
Care Services
1.0 / 5
Activities
3.0 / 5
Staff
3.0 / 5
Meals & Dining
4.0 / 5
AnonymousAugust 14, 2025Published source

Verified overview

What we know from public sources

Care options
Assisted Living, Memory Care, Independent Living
Public price status
Published starting price available
Last source check
October 22, 2026

Source-published features

Amenities and services

Grouped so you can scan what affects day-to-day life before opening an operator page.

Meals & dining

  • Vegetarian
  • Anytime Dining
  • No Sugar
  • Restaurant Style Dining
  • Special Dining Programs
  • Guest Meals
  • Low / No Sodium
  • Room Service
  • Meals Provided
  • Vegan
  • Professional Chef
  • International Cuisine
  • Private Dining Room
  • Café or Bistro

Health & wellness

  • Staffing & Ancillary Services
  • Memory Care
  • Medication Management
  • Non-Ambulatory Care
  • High Acuity Care
  • Incontinence Care
  • Diabetic Care

Services & convenience

  • Housekeeping
  • Laundry Service / Drycleaning
  • Beautician
  • English
  • Spanish
  • Uncovered Parking
  • Transportation at Cost
  • Resident Parking Available
  • Complimentary Transportation
  • Pet Care Available
  • Cats Allowed
  • Dogs Allowed

Activities & engagement

  • Trivia Games
  • Community Service Organizations
  • Stretching Classes
  • Sensory-based Programs
  • Karaoke
  • Other Religious Services
  • Quilting or Sewing Club
  • Educational Speakers / Life Long Learning
  • BBQs or Picnics
  • Birthday Parties
  • Qi Gong
  • Christian Services
  • Intergenerational Programs
  • Activities Off-site
  • Bible Study Group
  • Devotional Activities On-Site
  • Visiting Chaplain or Priest
  • Devotional Activities Offsite
  • Men's Club
  • Walking Club
  • Community Service Programs
  • Activities On-site
  • Choir / Singing Club
  • Cards / Pinochle Club
  • Wine Tasting
  • Holiday Parties
  • Happy Hour
  • Live Well Programs
  • Resident Band or Musicians
  • Day Trips and Outings
  • Yoga / Chair Yoga
  • Dances
  • Cooking Classes
  • Live Musical Performances
  • Jewish Services
  • Live Dance or Theater Performances
  • Pet-focused Programs
  • Reminiscence Programs
  • Cooking Club
  • Brain fitness / Dakim
  • Gardening Club
  • Current Events Club
  • Catholic Services
  • Art Classes

Outdoor spaces

  • TV Lounge
  • Library
  • Indoor Common Areas
  • Outdoor Common Areas
  • Meeting Room
  • Private Bath
  • Central Fireplace
  • Computer or Media Center
  • Beauty Salon
  • Outside Patio
  • Arts and Crafts Center
  • Piano or Organ
  • Movie or Theater Room
  • Raised Garden Beds

Apartment & room features

  • Air Conditioned
  • Wi-Fi/high-speed internet
  • Garden View
  • Respite or Short Term Stays Offered
  • Handicap Accessible
  • Wheelchair Accessible Showers
  • Ground Floor Units
  • Kitchenette

Official oversight

Inspection and quality records

Inspection coverage has not yet been completed for this community. “Not covered” is not the same as “no violations found.”

Coverage last checked October 22, 2026.

Questions to confirm with the community

Additional care fees
Not publicly disclosed
Move-in fee
Not publicly disclosed
Exact unit availability
Confirmation required